We specialize in Event Marketing.
We’ve got it down to a science (specifically Eventology®). And just like Newton’s Laws of Motion, the Frank. Laws of Event Marketing outline the forces at work when developing marketing and communications for your event. Whether you’re trying to defy the gravitational pull of attendance, boost your brand, or magnetically attract exhibitors, we have a unique approach to solving complex event marketing challenges.
01. Strategy Informs All Creative.
We don’t make pretty wallpaper. We tell laser-focused narratives that get inside of your target audience’s heads.
02. Re-Invent Your Event Every Time.
Intrigue and inspire your audience. It’s the only way to defy “Been There, Done That” and increase the chances of them coming again.
03. Segment & Target Your Audience.
One size rarely fits all. Nor does one message.
04. Speak in a Consistent Voice.
From the Exhibitor Prospectus to the show floor signage, every touchpoint should speak to the Brand.
05. We are not a Vendor.
We work with you to offer solutions, not fulfill deliverables. You don’t ask a scientist for rocket fuel, you ask for the moon.
We’d love to discuss how we can apply the Frank. Laws of Event Marketing to your event and build momentum for the future.